Magic Bean Wafters - 15mm - OG Fruit & Nut

Vibrant, Proven Hookbaits with Strong Retail Appeal

Launched in 2023, our Magic Bean Wafters have already become one of the fastest-selling products in the OG range, delivering both impressive catch results and strong repeat sales for retailers. Following the success of record-breaking captures like David Macca’s 48lb 7oz carp at Oxlease Lake, Linear Fisheries, these hookbaits have quickly earned their reputation as a must-stock item for serious carp anglers.

 

Key Selling Points for Retailers:

 

• All-Season Versatility: Designed for year-round use, whether over a bed of freebies, in a solid PVA bag, or as bright singles cast to showing fish.
• Boilie-Matched Attraction: Shares the same flavour and additive profile as our OG Fruit & Nut boilies, ensuring confidence when paired with free offerings.
• Four Colours Per Tub: Pink, White, Orange, and Yellow – proven high-visibility colours that anglers can rotate to trigger bites when conditions are tough.
• Perfect Presentation: Critically balanced for use with a size 4 thick wire hook, ensuring reliable presentation every time.
• Two Sizes for Flexibility: Available in both 12mm and 15mm, covering everything from subtle winter singles to standout summer presentations.
• High Perceived Value: Each tub contains a generous mix of colours and sizes, encouraging repeat purchases while making stock rotation simple.

 

 

Why Stock OG Fruit & Nut Magic Beans?

 

• Built on the proven success of the OG Fruit & Nut range, these hookbaits offer a standout visual option alongside the subtle Match The Hatch Wafters.
• Bright, attractive packaging with strong branding that stands out in-store.
• Strong cross-selling potential with boilies, PVA mixes, and rig components.
• Backed by big-fish results that can be used as marketing assets to drive customer confidence.

 

 

Target Customers:

Carp anglers who want visually striking, sweet-based hookbaits that maintain the trusted OG Fruit & Nut profile while offering an edge in tricky conditions.